NADbank to Release 2009/10 Readership Data for Selected Markets

On Wednesday, October 6th, 2010, the NADbank 2009/10 Readership results will be released for the following markets:

1. Toronto

2. Montréal

3. Vancouver

4. Calgary

5. Edmonton

6. Ottawa-Gatineau

7. Halifax

This release will include readership and other media data for the fall 2009 and spring 2010 fieldwork periods.

Software access will be available by 9:00am on Wednesday, October 6th, through Telmar HMS Limited and Nielsen IMS.

More About the NADbank 2009/10 Readership Release

• Questions not asked in both waves will be excluded

• Community newspaper data in Vancouver will not be available