Updated NADbank Resource Booklets Available Online

The following NADbank resource materials are now available through the NADbank website in digital flipbook format:

1. Daily Newspaper and Research Terms
2. Margin of Error
3. Sample Size Guidelines
4. Measuring Newspaper Readership Since 1986
5. Understanding Averages
6. A Guide to Developing Proprietary Questions in NADbank Studies
7. 2011 Study Guide
8. How the 2011 Study is Conducted

To be released:

1. Planning Using NADbank (Updated)
2. Getting the Right Sample (New)

The benefits to NADbank users!

• User-friendly interface
• Easy to use
• Enhanced user customization:
  • Add highlights, notes and bookmarks to each publication
  • Permanently bookmark your added highlights and notes
  • Multiple views and zoom for easy reading
  • Advanced keyword search tool – skip to the page you want
  • Easily share each publication with others