In order to access NADbank data, your company/organization is required to become a member.

Membership in Newspaper Audience Databank is open to: daily newspapers, advertising agencies, advertisers, consultants, government departments or agencies, authorized software suppliers and educational institutions.

NADbank provides members with access to:

• Credible and accurate readership information on 83 daily newspapers in 53 urban markets.
• Comprehensive local retail, product category and lifestyle data in 22 urban markets.
• Direct online access to NADbank data through one of our authorized software suppliers (Nielsen IMS, Telmar-Harris, Media Marketing Inc. - Immediate)
• Access to geodemographic cluster analysis through authorized suppliers (Generation 5 Mathematical Technologies Inc.).
• Executive Summary of readership results for all daily newspapers measured in the NADbank study.
• Consultation with NADbank staff on study results and trends.
• Study highlights and updates available on bilingual website.
• Agencies and advertisers have the opportunity to sponsor proprietary questions in the product study.
• Annual presentations and workshops on study results.
• Opportunity to contribute to the ongoing development of daily newspaper research in Canada.